Thursday, 16 April 2015

New MiFi for you
- it saves your cost and time-

is bringing you by P1

Youth Culture and Urbanization Drives 
Unlimited Internet Plan   

8 April, Petaling Jaya – Packet One Networks Sdn Bhd (P1) today announced its latest 
P1  ToGo  promotion  campaign,  offering  1-month  free  subscription  for  those  who 
purchase online. This is set to enable the 36% of data hungry youths aged from 20 -34, 
especially  urbanites,  to  stay  connected  with  ease  and  worry-free  on  limited  data 

It is a growing trend that youths in urban areas have multiple devices connected to the 
Internet  simultaneously.  In  addition,  heavy  consumption  of  high  definition  (HD) 
content  and  utilization  of  large  screen  devices  are  identified  as  the  main  reasons  of 
data limit depletion before the end of a bill cycle. Recognizing these consumer habits, 
the  P1  ToGo  campaign  is  offering  more  value  to  users  by  giving  unlimited  data  with 
speed up to 1Mbps at only RM115.53 per month. 

“Digital  activities  among  consumers  of  all  ages,  especially  the  millennial  generation, 
are  increasing  over  the years,  and  we  are  very  excited to  see this  trend,”  said  Lai  Shu 
Wei,  Chief  Marketing  Officer  of  P1.  “With  high  penetration  of  social  networking  and 
online  engagement,  the  need  to  be  online  at  all  times,  anywhere  and  everywhere  on 
multiple  devices  is  high.  At  P1,  we  are  set  to  fulfill  these  needs  of  the  data  hungry 
users and enable them to utilize the Internet to its full potential. ”

“Youths  are  migrating  to  urbans  areas  for  better  career  opportunities.  Majority  of 
them would own multiple devices and depend heavily on Internet to find job as well as 
stay connected with the family,” added Shu Wei. “The MX 230 modem in the package 
would address their needs as the modem allows multiple devices to be connected and 
shared, indoor and outdoor, anytime. With this MiFi modem, users are able to connect 
their laptop, and mobile devices, such as smartphones, and tablets,  while they are on 
the go. And the good news is, those who subscribe online during the campaign period 
will enjoy free subscription for the first month,” concluded Shu Wei. 

The  campaign  is  running  from  
6  April  to  13  May  2015.  
More  information  about  this 
campaign is available on MiFi Packages

For media inquiries, please contact: 
 Michael Chan, Brand and Communications 
Phone: +603 74508375 


About Packet One Networks (Malaysia) Sdn. Bhd 
Packet  One  Networks  (Malaysia)  Sdn  Bhd  (P1),  is  a  leading  wireless  broadband  provider determined to become a formidable mobile telecom by making access to the 
Internet  an  awesome  experience  for  every  Malaysian.  P1’s  aspiration  to  deliver 
awesome is anchored by the synergistic tripartite partnership between TM, Malaysia’s 
broadband  champion  and  leading  integrated  information  and  communications  group; 
Green  Packet  Berhad,  a  global  leading  developer  of  4G  devices  &  solution;  and  SK 
Telecom,  Korea’s  largest  telecom  and  the  world’s  first  mobile  carrier  to  launch  LTE-